Sketch of a canalside neighbourhood with skyscrapers in the background

Design excellence and placemaking

Great places don't happen by accident. They are carefully designed around the people who live, work and spend time there.

At Old Oak, we have a once-in-a-generation opportunity to create a vibrant new part of London. That's why design excellence sits at the heart of everything we do. We expect all partners, designers and developers to share our commitment to quality, sustainability and inclusion, creating places that work for everyone.

Image of a vibrant town centre with flowers

Our approach

For us, great design is about much more than buildings. It's about creating neighbourhoods that are welcoming, connected, sustainable and full of life.

As Old Oak grows, we want to create places that bring people together, support health and wellbeing, celebrate the area's diversity and reflect its unique character. By working closely with communities, stakeholders and leading designers, we can create distinctive neighbourhoods that people are proud to call home. 

Flowers in front of a large screen in North Acton Square

Creating places that last

High-quality design helps create thriving communities. Well-designed homes, workplaces, streets and public spaces can improve wellbeing, encourage social connection, support local businesses and make an area more attractive for investment.

Our ambition is to deliver places that not only look great, but also create lasting social, environmental and economic benefits for generations to come.

Image of a cafe with middle eastern tapestries and furniture and groups of women chatting

Putting communities first

Old Oak sits within one of London's most diverse areas. Regeneration gives us the opportunity to strengthen connections between existing and new neighbourhoods, creating welcoming spaces where everyone feels they belong.

By understanding the needs of local communities from the outset, we can create a new district that is inclusive, distinctive and rooted in the people and places that make Old Oak and Park Royal special. 

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